Don't Hate The Player, Hate The Game

New post up on Seattle 2.0:
Content farms are insanely hot right now, no matter what the chattering classes would prefer. These companies, who churn out large bodies of low cost and low quality content in order to win search results, have completely overwhelmed the professional content producers in the search engine result game. Yet, despite all the hatred, these same journalists cannot seem to coverthemenough. The biggest question is, are we truly on the verge of a new content world that will kill the market for quality content? And, more importantly, do you have any chance of rising about the low quality noise? >>
To be clear, I think that content farms have their place - but if anything content is TOO well produced right now - there's just no way the business will work when the real quality content (and Google) wakes up.