If for no other reason, than I'm a total follower. Basically, Robert Scoble is asking people to list this nonsensical word to test out search engine speed and blogs. Here's the search to track it: brrreeeportInteresting experiment. Also, since no one can seem to spell it right:
breport
brreport
brrreport
brrrreport
breeport
brreeport
brrreeport
brrrreeport
breeeeport
brreeeeport
brrreeeeport
brrrreeeeportEnjoy.D
breport
brreport
brrreport
brrrreport
breeport
brreeport
brrreeport
brrrreeport
breeeeport
brreeeeport
brrreeeeport
brrrreeeeportEnjoy.D