Untitled

Boy, talk about something that is perfect for advertising:

Tiger Did It

and screwing it up royal:

How did it go in (.com) and the commentary there on

People please! Why can't you understand that less is more? The first cut is so perfect an ad for Nike, why wouldn't you just show that over and over? It's an absolute crime what they did afterwards. Not because the ad is particularly bad; it's more that they did not let the purity of the original message work for them.

D