The Iron Yuppie

Blog Your Way - Do publications have this type of reach?

Here's the follow up to my article of yesterday. This individual does a study on his blog roll and compares the typical media outlets (NYT, cNet, ZDNet, Wired, etc) to online blogs (Winer, Curry, Searls) and notes that the VAST majorities of stories appear to be from the online products rather than the more traditional ones. This may be the case, and certainly supports the Motley Fool piece, but a lot of this is just an artifact that the production of these other media types are not optimized for online pieces. As a result, there's a lot less linking to them and, obviously, will appear in a lot less blog rolls. I believe the publications listed have a much larger reach (probably by many orders of magnitude), but in this community they just do not appear. That is not to say they do not affect our community (notice how I saw our, as though I am a substantial contributer/participant in the blogsphere), just they do not appear in the links.